The Government's Role in MSMEs Development Through E-Commerce in Sumenep Regency

Kurdi, Moh. and Kurniawati, Dina and Andrianingsih, Very and Furqani, Astri and Alfiyah, Nur Inna and Arifin, Miftahol (2021) The Government's Role in MSMEs Development Through E-Commerce in Sumenep Regency. In: ICLSSEE 2021, March 6th 2021, Jakarta, Indonesia.

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The use of information technology is increasingly popular, one of which is the internet. With the use of the internet, it automatically provides great opportunities for the development of the digital economy in society. Internet users in Indonesia in 2020 reached 196.7 million people, this number has increased by around 25.5 million users compared to 2019. This is a huge potential, when viewed from the marketing potential. This becomes attractive for MSME players to make sales online or through e-commerce. The use of e-commerce for MSME players requires support and policies from the government to continue to develop. This is necessary to protect and prevent unfair business competition. This researcher uses a qualitative descriptive method to describe the role of government. The results of the research show that the role of the government in the development of MSMEs in Sumenep Regency has been going well. This can be seen from the efforts made by the government to develop MSMEs through e-commerce. These efforts have had a huge impact on the development of MSMEs through e-commerce. This can be seen from the ease of licensing, business development, capital assistance and expansion of market share.

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: government; msme development; e-commerce
Subjects: H Social Sciences > H Social Sciences (General)
Depositing User: EAI Editor IV
Date Deposited: 17 May 2021 08:32
Last Modified: 17 May 2021 08:32

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