Virtual Tourism In New Normal: Are People Going To Change Their Style Of Travel Temporarily Or Permanently?

Iswahyudi, Iswahyudi and Azlan, Izmir and Azlan, Hafiz (2021) Virtual Tourism In New Normal: Are People Going To Change Their Style Of Travel Temporarily Or Permanently? In: ICOSMI 2020, 14-16 September 2020, Bogor, West Java, Indonesia.

[img]
Preview
Text (PDF)
eai.14-9-2020.2304459.pdf - Published Version

Download (519kB) | Preview

Abstract

In this Covid-19 pandemic ‘new normal’ era, Virtual Tourism could play a significant role in encouraging visitation and other tourism behaviors. Tourists’ visit intention and VR users’ continued use were determined by the hedonic motivation and technology acceptance model (TAM). However, there are limited studies on flow in virtual tourism. To address this gap, this study aims to examine the determinants affecting Visit Intention within Tourists in Indonesia. Empirical data from stay-at-home tourists during the pandemic who has been used VR application for the virtual tour were tested against the proposed research model by using structural equation modeling. The data was collected through an online survey involving 100 participants who have used and experienced virtual tourism during the pandemic. The results indicated that flow and continued use are the main factors affecting visit intention, whereas usefulness and enjoyment are the main factors affecting flow. The findings of this study provide several important implications for virtual tourism researches and practices.

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: flow tam visit intention virtual tourism
Subjects: H Social Sciences > H Social Sciences (General)
Depositing User: EAI Editor IV
Date Deposited: 26 Jul 2021 14:49
Last Modified: 26 Jul 2021 14:49
URI: https://eprints.eudl.eu/id/eprint/5064

Actions (login required)

View Item View Item