Research Article
Tourism Development Strategy in Bekasi Regency
@INPROCEEDINGS{10.4108/eai.25-10-2019.2300545, author={Aos Kuswandi and Ayu Cahyati and Siti Nuraini and Rini Susanti Hartono}, title={Tourism Development Strategy in Bekasi Regency}, proceedings={Proceedings of the 1st International Conference on Environmental Governance, ICONEG 2019, 25-26 October 2019, Makassar, South Sulawesi, Indonesia}, publisher={EAI}, proceedings_a={ICONEG}, year={2020}, month={10}, keywords={regional government strategy tourism development tourist destination}, doi={10.4108/eai.25-10-2019.2300545} }- Aos Kuswandi
Ayu Cahyati
Siti Nuraini
Rini Susanti Hartono
Year: 2020
Tourism Development Strategy in Bekasi Regency
ICONEG
EAI
DOI: 10.4108/eai.25-10-2019.2300545
Abstract
This research is motivated by the idea that tourism potential in Bekasi has not been optimally developed as an ideal tourist destination. The purpose of this study is to study and describe the development strategy of tourism objects in Bekasi Regency. For the success of the government strategy implemented by the local government in developing tourism objects using the theory of Blakely, namely, Entrepreneurship, Coordinator, Facilitator, and Stimulators. The research method The results showed that in the indicator of entrepreneurs gained a percentage of 76.16%, the coordinator indicator obtained a percentage of 74.1%, the facilitator indicator obtained a percentage of 75.1%, and the stimulator indicator obtained a percentage of 80.25%. The conclusion of this research on tourism object development strategies in Bekasi Regency is a good category with a percentage of 75.4%. Obstacles in the development of tourism objects include the lack of facilities and infrastructure to support tourism, lack of community participation in the development of tourism objects in Bekasi Regency and inadequate access to tourism objects and inadequate tourism management. Efforts that have been made in the development of tourist objects include the involvement of the community and other stakeholders in the development of tourism objects and arranging potential tourist objects to be used as a leading tourist destination in Bekasi.