Proceedings of the 1st Padjadjaran Communication Conference Series, PCCS 2019, 9 October 2019, Bandung, West Java, Indonesia

Research Article

Competency of Homestay as Society Empowerment in Millennial Age

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  • @INPROCEEDINGS{10.4108/eai.9-10-2019.2291139,
        author={Ni Desak Made Santi Diwyarthi and Made  Darmiati and Ni Ketut Wiwiek Agustina and Wayan Tagel Eddy and I Wayan Adi Pratama},
        title={Competency of Homestay as Society Empowerment in Millennial Age},
        proceedings={Proceedings of the 1st Padjadjaran Communication Conference Series, PCCS 2019, 9 October 2019, Bandung, West Java, Indonesia},
        publisher={EAI},
        proceedings_a={PCCS},
        year={2020},
        month={1},
        keywords={homestay; society empowerment; millennial age},
        doi={10.4108/eai.9-10-2019.2291139}
    }
    
  • Ni Desak Made Santi Diwyarthi
    Made Darmiati
    Ni Ketut Wiwiek Agustina
    Wayan Tagel Eddy
    I Wayan Adi Pratama
    Year: 2020
    Competency of Homestay as Society Empowerment in Millennial Age
    PCCS
    EAI
    DOI: 10.4108/eai.9-10-2019.2291139
Ni Desak Made Santi Diwyarthi1,*, Made Darmiati1, Ni Ketut Wiwiek Agustina1, Wayan Tagel Eddy2, I Wayan Adi Pratama3
  • 1: Program Studi Administrasi Perhootelan, Sekolah Tinggi Pariwisata Nusa Dua Bali, Indonesia
  • 2: Fakultas Sastra Universitas Udayana, Bali, Indonesia
  • 3: Program Magister Pariwisata Universits Udayaana, Bali, Indonesia
*Contact email: santidiwyarthi@yahoo.com

Abstract

This study aims to identify Competencies of Homestay as Society Empowerment in Milenial Age. Increasing tourist for home sharing in some big city all around the world shows that homestay will grow bigger in the future. The data shows homestay has capability become society empowerment. The tourism minister plan to build 20,000 homestay in 2018, and 100,000 homestay in 2019. Tourism minister also plan to involve youth millennial tourist in the programs. This means homestay is important and need to prove the competencies in millennial age. This research are literature study research about competency of homestay as society empowerment in millenial age. The data collection techniques used are interviews, observation, documentation, and cheeck list. The theories used are homestay as community based tourism and sustainable tourism in Bali by I Wayan Adi Pratama. The results are Homestay haas comppetencies as social empowerment, Homestay management needs implementation on digital marketing in millennial age, Homestay management as leader promoting Balinese phylosophies.