Proceedings of the 13th EAI International Conference on Mobile Multimedia Communications, Mobimedia 2020, 27-28 August 2020, Cyberspace

Research Article

Research on data transmission method of new media marketing analysis based on Web4.0

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  • @INPROCEEDINGS{10.4108/eai.27-8-2020.2294627,
        author={Qi-xiang  WU and Lin  HE and Xian-chun  ZHOU},
        title={Research on data transmission method of new media marketing analysis based on Web4.0},
        proceedings={Proceedings of the 13th EAI International Conference on Mobile Multimedia Communications, Mobimedia 2020, 27-28 August 2020, Cyberspace},
        publisher={EAI},
        proceedings_a={MOBIMEDIA},
        year={2020},
        month={11},
        keywords={new media marketing; data transmission; transmission channel parameters},
        doi={10.4108/eai.27-8-2020.2294627}
    }
    
  • Qi-xiang WU
    Lin HE
    Xian-chun ZHOU
    Year: 2020
    Research on data transmission method of new media marketing analysis based on Web4.0
    MOBIMEDIA
    EAI
    DOI: 10.4108/eai.27-8-2020.2294627
Qi-xiang WU,*, Lin HE1, Xian-chun ZHOU2
  • 1: College of Information Engineering,Fuyang normal university
  • 2: School of Information and Intelligence Engineering,Sanya University, Hainan Analysis and Application Engineering Research Center of Software Gene Virus
*Contact email: ainiyiwantian255@tom.com

Abstract

The energy consumption of existing data transmission methods is too high, so a new media marketing analysis data transmission method based on Web4.0 is designed. By designing the structure diagram of transmission method, the reliable data transmission in maintaining system and at the same time as far as possible to reduce the node energy consumption and data transmission of Steiner tree model is set up, cut it off and distributed data do not need the link, reduce the amount of calculation, the design parameters of transmission channel, the research of inductive coupler circuit inductance and the resistance value, on the basis of reducing one hop communication distance, multipath allocation process design, complete the multipath optimization allocation mechanism. So far, the research on the data transmission method of new media marketing analysis based on Web4.0 has been completed. The experimental results show that the designed transmission method can save 176 KWH compared with the existing data transmission method.